If You Are Selling Something, Get Enthusiastic About It

Just like the other day. We were watching one of those talk shows on TV together and a person on the show said something corny. Immediately he cupped his mouth and said “Oh My Gosh, I am totally embarrassed for that guy!” And as he said it, it had to have been the funniest thing I’ve ever heard not because of what he said — but HOW he said it. I could go on and on about how my friend is absolutely the funniest guy I’ve ever met. And it’s because he’s simply not afraid to express what he’s feeling.

Now, on the flip side of that, he isn’t afraid to express his anger either, something he could work on. There are certainly more constructive ways to set those emotions aside to experience them later when nobody is around. However, the days he’s feeling good he’ll certainly change your attitude and bring you up a notch on the feel good scale.

I dare you to get in the same room as someone who is enthusiastic and not afraid to express their joy and happiness and not be affected by it. I guarantee you’ll be uplifted by it. And again, it matters not “what” you say. It could be the most non-logical statement. It’s how it is said that causes you to laugh, feel joy, happiness, playfulness, etc.

It’s nothing hard or difficult to do, is it?

You’ll notice as you put yourself into pleasurable emotions and express them with every word and thought you have that people will naturally “follow” along as if they feel it too. Because they really will begin to feel it!

What if you were selling something?

Get enthusiastic about it. People like enthusiasm and it’s one of the most powerful emotions you could ever experience. You’ve learned about this before. But it bears repeating. I had a customer call me one time and say “I wrote a pattern and it didn’t work.” So I asked him to read it to me and he didn’t get into what he was saying. All the psychological devises were there, but he was too concerned about making sure that he dropped his tonality, and that he was saying it correctly.

Since he was new to hypnosis, it’s certainly fine. People just learning about hypnotic talking will stumble upon some road blocks and that’s okay. It’s learning experience. So after hearing him boringly saying it, I asked him to think about how he wants to get the person to feel. As soon as he knew what that was I asked him to remember a time when he felt that so that he can start to feel that feeling himself right now. And as he was feeling that feeling, I told him to express it as he read the language pattern to me again.

This time, it was much more persuasive. I actually began to feel what he wanted me to feel. I was ready to jump on his request. Problem solved. You see, people will feel guilty if you show them how good something can make them feel and they don’t act on your request. This is just another perk of being enthusiastic. If you’re selling something and you tell them about how good it feels to own this widget, and they don’t act on it, they’ll feel guilty for not allowing themselves to feel those feelings by buying it.

FACT: people want to feel good. They want to feel joy. They want to feel enthusiasm. They Love it. Cling to it and take it all in. And the more you can get a person to feel that, the better chances you’ll get them to comply.

Use this technique now. There’s a good chance that when you do — you won’t ever need any other advice on how to get people to do what you want.